Bus Econ (Coursework)


Course Preface


This course aims to develop the business management skills and knowledge of the freshmen classes while, at the same time, it seeks to promote and motivate the students’ learning of international business culture through a deeper comprehension of the global practices and different style of business management through the use of the English language as the ultimate and principal tool of global communication.


This course and the book aim to provide the students with the fundamental notions needed for the achievement of the required standard of business management, comprehension and competency. The additional material offered has the scope to further complement and support the overall learning and educational goals the student is expected to possess at the end of the course.


One thing that is clearly paramount for the course’s success. The need to deliver quality education through interactive participation and relaxing class environment where positive climate stimulates learning initiative and teamwork. The teaching will reflect and promote the interpersonal communication and social skills needed to prepare the student for the future occupational life. Teamwork, peer interaction, social responsibility and leadership development are encouraged throughout the course together with study planning and organizational and time management skills.


Furthermore, an appreciation of business management culture and ethics – and the importance of language knowledge in particular – is a strong, and hopefully, novel feature for a course of this nature. In attempting to understand the importance of business management and English language, this course also aims to be international in its focus and its use of sources and examples.


 Course Assessment


The course assessment shall provide a complete evaluation of the student’s comprehensions of the fundamental concepts and methods of business management, with local and global analysis, and English language knowledge.


The student shall be assessed over two levels of participation: as personal interest and active participation to the class time and as member of a team in which he needs to perform with responsible academic behavior towards the members.


The assessment criteria of the course are as follows:




1)    Attendance in Class 10%


a)    Class participation is rated as team attendance. It means a full attendance of the members of a team benefit the all team; while any absence of a member affects the overall attendance of the team. The team attendance mark is the same for all the members


i)      Example: the student attends 16 classes out of 18 then is attendance is 88% and he will be awarded 10% of it or 8.8%


2)    Team work 15%


a)    The teamwork assessment includes class attendance, behavior, discipline, participation, homework produced and overall team performance throughout the semester including project output.


i)      Example: the teamwork final score is 90% then the team will be awarded 15% of it or 13.5%


3)    Mid-term Project 20% (Week 8-9)


a)    The Mid Term project is a teamwork output based on research and presented by the team in week 8 and 9


i)      Example: the Mid Term mark is 90% then the student will be awarded 20% of it or 18%


4)    Questions and Answers in Class 10%


a)    During lectures, Q&A sessions will be activated to assess the student’s continuous and constant learning throughout the semester


i)      Example: the final score is 90% then the student will be awarded 10% of it or 9%


5)    At least 1 meeting per semester with Da Hai for further inquiry and explanation or study counselling 5%


a)    The lecturer will have 4 office hours per week and students are encouraged to visit the lecturer. Any student recording a visit will be awarded 5% divided as follow 1% for first visit, 1.5% for second visit and 2.5% for the 3rd visit for a total of 5% bonus mark which will be added to the total mark after the final exam mark. It is an option for the student to record this bonus not an obligation.


6)    Week 14 Pre-Final test 15%


a)    On Week 14 the lecturer will carry a Pre-Final test which is about 40% smaller in size of the final test format and the student able to fully and correctly complete the test will be awarded a 15% mark


i)      Example: the teamwork final score is 90% then the team will be awarded 15% of it or 13.5%


7)    Final Exam 30%


a)    The final exam will be held at the end of the semester and will carry a weight of 30% of the overall mark


i)      Example: the final paper scores 100% then the student will be given 30%


8)    Example final Assessment


a)    Attendance 8.8% + teamwork 13.5% + Midterm project 18% + Q&A in class 9% + Bonus 5% + Pre-final 15% + Final 30% = 99.3%


All teaching material, complementary reading and lectures are delivered in English and English is the sole medium of learning, studying and communication in class. Students lacking the necessary language skills are sincerely encouraged to find time and resources to dedicate towards the improvement of their language skills and knowledge in order of being able to successfully pass the exams.


The lecturer shall provide the students with office time and weekly fixed quantity of available hours in order to further enhance and encourage the students in learning and asking questions and seeking answers.



Each class is divided in teams. Each team will be composed by 2 members (with only a team with 3 members in case the total number of students in class is an odd sum). Each team will have to choose a name from categories of names decided by the teacher, like the followings: names of animals, Chinese horoscope; Chinese cities or province or traditional dishes; European or American or African or Asian Countries or Capital Cities: Fashion brands: flowers, fruits, vegetables or animals.

Each team must have a leader. The role of the leader is to ensure the team performs at her best all the time by practicing good behavior in class, actively interacts with the teacher, punctually hands over home assignments and projects as per assessing requirements, and collaborates in promoting a motivating learning environment by increasing the enthusiasm and team spirit among the members.

The team is successful or otherwise depending upon the performance of the members. Success and failures are shared equally and fairly. Therefore, closeness and trust among the members are vividly encouraged and expected.

The attendance and discipline in class for the team is carried by the leader and the final marks on class participation, attendance, teamwork, project is evenly and equally distributed among all members.

Each team will have a shared mark for class attendance based on the total presences recorded by the team during the semester. Example; if a team has 3 members and the total weeks of the semester is 18 then a team scoring 54 attendances will have achieved 100% or 10% for each member. If the team scores 48 presences then the total attendance percentage will be 89% or 8.9% for each member.

The same criteria will be used to allocate marks for class participation, midterm project and teamwork.


The students are not considered students but young adults entering and starting their college life and, as such, considered mature enough to be responsible for their own actions and approach to learning and living independently and away from the comforts of their homes.

As ladies and gentlemen, students will not be called by their names but the will be addressed by the teacher with the title of Mr. and Miss. followed by their first name or preferred English name. This is to create in the student the feeling to be in the adulthood phase and not a late adolescence. In this way, the student will feel that respect is received and given at equal proportion and same quality in life in the way it is enjoyed by others and one’s self.

Based on this principle, no behavior contrary to respect and honor will be entertained or accepted and the highest regard for such titles and the manners in which they are carried out do constitute a point of merit in the final evaluation.

This philosophy of teaching is based on the most effective training methods used by the Ritz Carlton Hotel Group where everyone is important and essential for the betterment, development and success of the company through a very exciting, motivating and enticing learning and working environment.

As adults, the students will feel the responsibility rested on their shoulders and behave respectfully and diligently but searching the best ways to outperform themselves and take up various challenges during their time spent in college.

Furthermore, the students will develop the understanding and comprehension of the importance of trust, friendship, teamwork, give and receive help and support, responsibility, and commitment. Simultaneously, the students will be able to learn hardworking and determination and soft skills as interpersonal communication and social interaction, acceptance of diversity and celebration of individual uniqueness.




  1. a) Each student will be given 1 for each attendance in class and the team will be given the total attendance of each member divided by 10% as final attendance mark.
  2. b) Students are not authorized to freely replace their due class with any other class of the week unless authorized by the teacher in charge of the subject
  3. c) No leave of student are accepted by the teacher unless for motivated and justifiable reasons which must be approved and justified with the school’s authorization. The teacher reserves the right, at his/her own discretion, to accept the absence or leave
  4. d) The student can be absent from class only a maximum of three times with or without authorization. The authorized leave is still counted as absence but will be awarded a 0.5 mark instead of zero as full absence. Any authorized leave will be checked by the teacher with the school’s authority
  5. e) Any absence during Mid-term project, Pre final Exam and/or Final Exam will not grant any mark for the missed exam unless the absence is due to a real serious reason and it is well documented and authorized by the school’s authority. However, the teacher reserve the right to accept or not the reason. In case the reason is accepted the student will be awarded half value for the examination missed or 50% of the mark value of the exam paper, oral exam or project
  6. f) Any student leaving the class earlier then the regular hours will be considered absent for the whole class
  7. g) If a student must leave the class because of any urgent reason, early dismissal from class can be authorized only by the teacher who will then record time and reason of leaving.


  1. a) If a student is late for class not beyond ten minutes then he/she will be allowed in class upon apologies toward the teach and the class.
  2. b) If the lateness is beyond ten minutes but not more than 30 minutes, the student will be allowed in class but his attendance will be marked as 0.5.
  3. c) If the lateness is beyond 30 minutes then the student will be allowed in class but an absence from class will be recorded, even though the student is seating in class.




  1. a) Use of phone or any electronic device is not allowed in class unless it is authorized by the teacher.
  2. b) Cell phones can be used to record the lesson if prior permission has been granted by the teacher.
  3. c) Sometimes, phones can be used during class time if required by the teacher for surfing web sites or looking up for sources of information or even for QQ group communication and information.
  4. d) Failing to present complete and orderly notebook and note-taking will be rewarded with the following penalization:
  5. First time offence will have 5% total mark deduction from 100% full mark assessment. It means the student will be only able to achieve a maximum of 95% as full assessment
  6. Second time offence will have 10% total mark deduction from 100% full mark assessment. It means the student will be only able to achieve a maximum of 85% as full assessment
  7. Third time offence will have 15% total mark deduction from 100% full mark assessment. It means the student will be only able to achieve a maximum of 70% as full assessment
  8. Fourth time offence will have 20% total mark deduction from 100% full mark assessment. It means the student will be considered FAILED for the course
  9. e) If the student needs to answer a very urgent call then he/she must raise the hand and ask to be allowed to temporarily exit the class and, after terminating the call, return in class.





  1. a) The student is solely responsible to take notes in class. He/she must have his/her personal notebook properly kept and with all notes and examples the teacher will write on the blackboard, ppt slides or shares in class
  2. b) The teacher reserves the right to randomly check the notebooks of the student and acts as follows in case a student is caught without any properly taken notes or completely with no notebook in his possession
  3. If a student is caught during a random inspection in class without any notebook or proper taken notes then the teacher will apply the following penalization:
  4. First time offence will have 5% total mark deduction from 100% full mark assessment. It means the student will be only able to achieve a maximum of 95% as full assessment
  5. Second time offence will have 10% total mark deduction from 100% full mark assessment. It means the student will be only able to achieve a maximum of 85% as full assessment

                                                 iii.      Third time offence will have 15% total mark deduction from 100% full mark assessment. It means the student will be only able to achieve a maximum of 70% as full assessment

  1. Fourth time offence it will be considered an imperative condition for not having access to Pre-final and Final exams
  2. Incomplete note taking will not give access to the Pre final exam and the student will incur in missing the mark assessment



  1. a) If a student is caught impersonating another student or being impersonated by another student then the teacher will fail both students for the course if both students are under the teacher’s direct responsibility. If one of the student is not under the responsibility of the teacher then he/she will be reported to the discipline teacher in charge for further action.
  2. b) The teacher may fail the student only for the class subject in which the student has been caught



  1. Chatting or any form of class disruptions will not be entertained including sleeping, not paying attention, watching movies, reading books not related to the topics of the lecture given by the teacher or any other form of misconduct or misbehavior not here included but considered as such by the teacher will be penalized as per clauses d (a,b,c,d) or point 3 USE OF THE PHONE of the CLASS RULES AND REGULATION



  1. Projects, assignments and home works are to be handed over on a timely and punctual manner without exceptions.
  3. A delay in delivering the project within same day will be awarded a cut of 10% of the possible mark.
  4. A delay of one day after the due deadline will be awarded a cut of 20% of the possible mark.

                                                 iii.      Any further delay will not receive any mark and will be considered failed.

  2. Home-works and assignments must be done on a weekly basis by the student or as specified by the teacher.
  3. The teacher reserves the right to randomly check the home-works and assignment at any given time during the class time without notice.

                                                 iii.      The teacher may reserve the right to apply for incomplete or missing home-works and assignments the same penalties as per clauses d (a,b,c,d) or point 3 USE OF THE PHONE of the CLASS RULES AND REGULATION



Students must not insist about being given chances and no reason will be entertained.

The principle of Ladies and Gentlemen is applied overall the teaching, learning and class management.


  1. The teacher, with the assistance and help of the TAs, will set up QQ Group Chatrooms for smother communication and file-sharing
  2. All students are advice to join the Chat-rooms by observing the following rules
  3. The language for communication is only English (no Chinese, no pinyin or any other language)
  4. Use of correct, respectful and polite language during the conversation

                                                 iii.      No advertising is allowed unless for urgent help, sickness, stolen property or misplaced property, lost and found, needed assistance. The QQ Chat room can be used as 911 in case of emergency.

  1. Any sharing of any offensive materials or information against social stability or considered unlawful for the rules of public security as per PRC’s police bureau and the rules of the college
  2. The teacher reserves the right to invite or blacklist any student not observing or breaching the conditions and terms in this sections’ points B (i,ii,iii,iv).
  3. The teacher reserves the right to report unlawful and misbehaving activities on QQ chat to the School’s authorities if necessary.

                                               vii.      All the members of the chatroom must have English name or Pinyin name and class code number







In each class, the teacher may choose two or three assistants who are required to assist in the effective management of the class and oriented to improve class behavior and performance.

The TA will be helping, supporting and assisting the teacher in the management of the class covering areas like discipline, homework, project completion, attendance, student counselling, peers’ support and social and group activities suggested by the class.

The TAs have a monthly meeting with the teacher every second Friday of each month (in case of Holiday or unforeseen events the TA Monthly Meeting is postponed to the following Friday).

To the meeting the TAs are expected to be present to represent their class. Eventually, in case of urgent matters, at least one TA out of two shall be present to the TA Monthly Meeting.

Each TA is also in charge of the class QQ group and, as such, it is the duty of the TA to ensure the class members do make use of it in a very proficient, effective, efficient, educative, and respectful manner.

It is also the TAs responsibility to ensure the students abide to the conditions and terms as per section 8) USE OF PROPER LANGUAGE IN CLASS AND IN QQ GROUP CHAT.

The TA shall also be considered a class leader and team leader and as such he shall conduct himself in a highly distinguished manner and be seen as role model by all the classes.

The TA is also considered an assistant manager to the teacher and, in such role, he/she represents and spokes on behalf of the teacher as instructed by the teacher and be the carrier of class feedback and suggestions to the teacher.


The teacher will not implement any harsh ways of class management.

The role of a teacher does not require the establishment of a despotic or authoritarian regime.

As before mentioned, the class members will all be considered Ladies and Gentlemen and treated with, spoken to and addressed by respectful ways.

As such, adult behavior shall be the norm and not exception. High integrity and moral uphold with pure moral and ethical conduct is not an expectation but a habit to be cultivated for the overall benefit and a fully rounded personal and educational growth.

A class member, fully conscious of possibilities in self-growth and development, will certainly express the inner and outer self in the best possible manner aiming at becoming a well admired and appreciated young mind.

The teacher shall support and advice the class member in any case or situation where the teacher shall be able to suggest solutions and, if none can be found, then the teacher shall find  support and advice from external sources or higher levels in order to provide the most effective and efficient educational experience to the class member.



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